Behind the Scenes – Windsor Monogram Poster

For Gratis Poster

Behind the Scenes – Windsor Monogram Poster

Over the past 11 months, our creative team has depicted Windsor in 11 different ways. Some were more artistically liberal than others. With its distinct typography and two-toned colour scheme, our June For Gratis poster fits into this category.

Our lead designer, Adrien, was in charge of the project. Inspired by monogram art, a style showcasing letters interlacing with a linear pattern, he began by creating the sketch. Drawing by hand allowed him to create completely unique typography, rather than manipulating an existing font in Adobe Illustrator.

Although visually abstract, the poster embodies several realistic characteristics of the city: the pink background was designed in homage to Windsor’s association with roses, “WIN,” is a shortened form of “Windsor,” and “I,II,V” – the Roman numerals of “1,2,5,” – are a shortened form of “125,” the city’s age. Once these elements were carefully arranged on paper, Adrien scanned the image and began filling it in on Adobe Illustrator.

The most difficult part of the project was creating symmetrical lines and an even, balanced layout, according to Adrien. But with persistence this hurdle was overcome, paving the way for the finished poster now available for a limited time in the front of our office.

Alexandra Latremouille
alex@imaginativegroup.com
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