27 Jul Client Spotlight: Sweet Revenge
On July 26th Sweet Revenge celebrated a huge milestone when they opened up their second location at 119 Lesperance Rd, Tecumseh. In honour of their success we decided to feature them in this week’s Client Spotlight.
One of the greatest benefits of working with Sweet Revenge Bake Shop, besides getting to know their friendly staff, is the delicious cupcakes we get to try. Birthdays, anniversaries, days that end with “Y”, any excuse to go get cupcakes is fine by us. In this Spotlight we’ll talk about some of the work we’ve had the opportunity to do for Sweet Revenge Bake Shop.
Saskia Scott has been the owner and operator of Sweet Revenge Bake Shop since 2014. A graduate of the Baker/Patissier Apprentice program of George Brown College, Saskia has been in the baking industry since she was 16. She has a great attention to detail, creating some fantastic looking baked goods. Though they’re especially delicious looking, Saskia never sacrifices quality, freshness, or taste for appearance. For creating some of the most delicious baked goods in the city, we say thanks!
Saskia needed a way to display her brand on all of the treat boxes going out daily, but she had to keep costs down. Stickers took too much time to make, and having her packaging printed just wasn’t cost effective. We discovered that the best solution was to create a rubber stamp of the Sweet Revenge logo. This way, the staff can stamp the boxes whenever they have the time. They also don’t have to worry about the logo peeling off, or the boxes being poorly printed.
The first thing we wanted everyone to see on the website was the delicious looking treats. Pictures of baked goods would have worked, but for the first page of Saskia’s site we wanted something to really grab people’s attention and stand out! We used video clips that were shot on location of cakes, cookies, cupcakes, and more. We are all very happy with how the video turned out. There’s just no way to watch it without getting a craving for cupcakes. On desktop, the video dominates the entire screen as soon as you arrive. While on mobile, the video is removed to shorten loading times and ensure a great mobile experience.
It was important for us to make sure the menu was easily accessible and fast to navigate. We also wanted to make sure the site had a blog section so Saskia would be able to share news about Sweet Revenge whenever it came up. It’s times like these that news was meant to be shared!
To learn more about Sweet Revenge Bake Shop, or to check out their menu, click here.
You’ll see I was right about the video.