Social Media Management

communicate with customers

use social media to your advantage

Facebook Advertising

Advertising on Facebook is a great way to grab your target audience’s general interests. By assessing who your client base is, we can create and share content designed to enhance their experience on Facebook, while drawing them to your page at the same time. Facebook also has powerful remarketing capabilities, meaning those who visited your page in the past will continue to receive ads for your company.

put a budget behind your message

Facebook Post Boosting

The Imaginative team can help bring even more viewers to your page by boosting posts. By putting money behind this content, we can directly aim it at certain people, as opposed to hoping your page followers share your content. Once a post has been boosted, it will appear as “suggested” or “sponsored” in your target demographics’ news feed. Our social media team is enthusiastic about this advertising method because it tends to garner a greater return-on-investment than organic posts.

keep your page professional

Crisis Management

It’s important to keep your social media pages looking professional. Even though we can leave the comment sections on your page available, we monitor the comments that are posted. We make sure to respond to any concerns as soon as possible. Furthermore, if comments become argumentative or are designed to harm your company’s reputation, we will address them accordingly. Our goal is to keep your social media pages professional and welcoming.

get followers fast

Contest Management

One of the most effective ways to attract potential and returning clients and build relations is by holding contests. The social media team at Imaginative Group can work with you to offer enticing prizes to drum up business. If you so choose, we can also collaborate with other businesses to create gifts we don’t have the resources to make on our own, such as special kits or gift cards.

stay consistent

Post Schedule

Not having a social media plan can make the process challenging and inadequate. It is therefore important to post consistently and know what type of material you want to share, since this gives the viewer routine and something to look forward to. This does not mean the content always has to be the same. Our social media team can help you create a structured plan full of variety that keeps clients coming back.

create a comprehensive plan

Campaign Planning, Research & Reporting

Whether it’s through social media posts or special promotions, Imaginative Group can help you make a lasting impression on your clients by managing your social media campaigns. We work closely with you to determine what your clients want to see – then we put it together! At the end of the month, we generate reports summarizing how your campaign performed to that point and how it should be developed going forward. Whether your goal is to increase brand awareness, bring in more customers, or strengthen customer loyalty, we’re here to help.

keep an eye on your performance

Social Media Monitoring

Also known as social listening, social media monitoring involves observing how your pages are faring based on public response. Social media pages of all sorts offer analytics tools to track trends, comments, likes, dislikes, and so forth. It provides us with greater insight into your clients’ behavioural tendencies. Not only does this help us further your campaigns, it enables us to remove or respond to any non-constructive comments that might be posted on your pages.

Having a social media present is a must for any successful business. Give us a call to learn how social media can benefit you.

Let's Get Social

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Imaginative Group
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